The biggest worry about RIMM today appears in the daily headlines. Layoffs. We know that white collar workers rely on their Blackberries to get thru their day. We also know that there continues to me massive layoffs across industries in professional firms. Yesterday, we had AXP announce a 10% chop. Today, we hear ERTS cutting. Law firms are downsizing. HRB is cutting staff. And we all know about the demised financial institutions as well as the job losses at the survivors.
I don't know which companies actually use Blackberries, but let's assume that these companies in fact use them. That means about 10% of RIMM's corporate accounts will be shuttered. Let's play this out. If a laid off worker's phone was provided for by his employer, then he'll likely have to return it when he departs. So, now what? Is he going phone-less? No. What's likely to happen? He'll likely buy the newer version of his returned phone and continue his Blackberry usage. What does that mean? It means that the retail market for RIMM should be expanding at a similar rate as the shrinkage of its corporate accounts.
The only other feasible option is to flee to AAPL. I don't think the trade down mentality exists for RIMM users. Once you've experienced the many advantages of Blackberries, you're willing to pay an extra premium (albeit small in absolute terms). I believe RIMM's user base will actually find little deflection despite the headline layoffs. Ironically, retail accounts should be blossoming this quarter. There's a strong bid underneath RIMM heading into its Bold and Storm debuts. RIMM is still the leader in smartphones.